Continuing the everyday look at everyday objects through the camera lens…
Get ahead, get a hat.
In 1965, in response to declining sales, those cunning eggheads (pun!) at the British Hat Council created a slogan.
Because a slogan is always going to turnaround an entire industry. Right?
Well, as we all know it did.
Like many people in the UK these days I have 73 hats.
I have going out hats, I have staying in hats.
I have waking up hats, I have going to sleep hats.
I have sunbathing hats, I have swimming hats.
And yes, thank you very much, my new job as Head of PR (Head of PR! See what I did there?) at the British Hat Council is going very well.
Almost every day I put something else on my head.
Something else being a hat that isn’t a hat.
It’s this little baby: