It’s appropriate to begin with this…
I’m struggling with a piece of work for a customer in London.
I have to write a service level agreement (SLA) which will form a contract between two parts of an organisation that are shifting towards a client/contractor split.
I’ve been given an SLA template – a copy of an existing document – to work from.
It’s one of the most badly written things I’ve ever seen – definitely the worst I’ve had to work with.
So why is it that it’s acceptable for business documentation to be poorly written?
Why do we have lower standards of reader-friendly copy when we pick up a business-related piece of prose?
It’s not really acceptable at all, is it?
Rise up friends, rise up and strike a blow for business literature (and probably business literacy!)
Burn those badly-worded reports; take out and bury those inartculate, illogically-written briefings.
Rewrite these things, use pith not verbosity by all means, but let’s turn them in to things that are – if not a joy – are at least easy to read!