{"id":7001,"date":"2012-03-04T09:20:14","date_gmt":"2012-03-04T09:20:14","guid":{"rendered":"https:\/\/brennigjones.com\/blog\/?p=7001"},"modified":"2012-03-04T10:43:00","modified_gmt":"2012-03-04T10:43:00","slug":"when-adverts-stink","status":"publish","type":"post","link":"https:\/\/brennigjones.com\/blog\/?p=7001","title":{"rendered":"When adverts go weird"},"content":{"rendered":"<p>You know that match.com advert? The one with the girl? On the platform? Smiling?<\/p>\n<p>This one&#8230;<\/p>\n<p><object width=\"480\" height=\"315\" classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/Nkk7SYkUbLQ?version=3&amp;hl=en_US\" \/><param name=\"allowfullscreen\" value=\"true\" \/><embed width=\"480\" height=\"315\" type=\"application\/x-shockwave-flash\" src=\"http:\/\/www.youtube.com\/v\/Nkk7SYkUbLQ?version=3&amp;hl=en_US\" allowFullScreen=\"true\" allowscriptaccess=\"always\" allowfullscreen=\"true\" \/><\/object><\/p>\n<p>I don&#8217;t know about you but I&#8217;m suffering from match.com overload. Or maybe I&#8217;m just suffering from match.com *advert* overload.<\/p>\n<p>Because there are questions, serious questions about the dialogue. And the characters. And their motivation.<\/p>\n<p>I mean, let&#8217;s examine this for a moment&#8230;<\/p>\n<p><strong>Girl on the platform smile.<\/strong> Even though your collar and cuffs don&#8217;t match. That&#8217;s not at all weird, right?<\/p>\n<p>Or how about&#8230;<\/p>\n<p><strong>Girl on the platform smile<\/strong>. Because you&#8217;ve got a ukelele-playing stalker who wants to know the colour of your pubic hair.<\/p>\n<p>Or maybe it&#8217;s a more day-to-day message&#8230;<\/p>\n<p><strong>Girl on the platform smile<\/strong>. The ticket inspector&#8217;s on the next train.<\/p>\n<p>And also, is it just me who thinks that both the marketing department at match.com and their advertising agency are seriously deranged?<\/p>\n<p>Because, let&#8217;s be honest, this advert isn&#8217;t about an internet dating website, it&#8217;s about two people meeting each other at a train station.<\/p>\n<p>How does two people meeting each other at a train station translate to an internet dating site?<\/p>\n<p>Nutters.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>You know that match.com advert? The one with the girl? On the platform? Smiling? This one&#8230; I don&#8217;t know about you but I&#8217;m suffering from<\/p>\n","protected":false},"author":13,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-7001","post","type-post","status-publish","format-standard","hentry","category-stuff","two-columns"],"_links":{"self":[{"href":"https:\/\/brennigjones.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/7001","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brennigjones.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brennigjones.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brennigjones.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/brennigjones.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7001"}],"version-history":[{"count":0,"href":"https:\/\/brennigjones.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/7001\/revisions"}],"wp:attachment":[{"href":"https:\/\/brennigjones.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7001"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brennigjones.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7001"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brennigjones.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7001"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}