You know that match.com advert? The one with the girl? On the platform? Smiling?
This one…
I don’t know about you but I’m suffering from match.com overload. Or maybe I’m just suffering from match.com *advert* overload.
Because there are questions, serious questions about the dialogue. And the characters. And their motivation.
I mean, let’s examine this for a moment…
Girl on the platform smile. Even though your collar and cuffs don’t match. That’s not at all weird, right?
Or how about…
Girl on the platform smile. Because you’ve got a ukelele-playing stalker who wants to know the colour of your pubic hair.
Or maybe it’s a more day-to-day message…
Girl on the platform smile. The ticket inspector’s on the next train.
And also, is it just me who thinks that both the marketing department at match.com and their advertising agency are seriously deranged?
Because, let’s be honest, this advert isn’t about an internet dating website, it’s about two people meeting each other at a train station.
How does two people meeting each other at a train station translate to an internet dating site?
Nutters.
Yes, I’ve seen that one – despite my disinclination for commercial TV channels.
I hadn’t given it much thought other than your last point, where I too wondered how a chance meeting on a station platform could be a good advert for internet dating.
As for collars and cuffs not matching – isn’t that the norm for young girls nowadays (again, I base this premise on the high number of TV adverts I have seen for hair colour products, all featuring twenty-something females in an array of exotic hair shades).
Or maybe she is cuff-less – another growing trend, I am led to believe.
I have *cough* known one or two cuffless ladies. Speaking as someone who loves to spend a great deal of time in that area, it’s an attractive feature.
Gentlemen, please! TMI, Bren 😉
I also think the ad is weird… this is an extended version, isn’t it?
On a related note, I know the person who does the voice-over for the e-harmony ad!
This one: http://www.youtube.com/watch?v=FemQ_6nA2gc
Do you like this ad any better?
Soz Sally. It’s too easy for Masher to lead me astray like that, curse him.
Actually, I like the (main) girl in the e-harmony advert much more than the girl in the match.com advert.
That ad is on all the time and it does my nut in. If you can pick up on a train station then you clearly don’t need match.com. Plus I’ve had a few people singing nonsense at me in public over the years, it doesn’t usually mean they are a top bloke who you should go out with, it usually means they’re pissed as a fart in the middle of the afternoon and they are an alcoholic wanker you should avoid.